40 видеороликов про Google Adwords от Lynda.com

Гугл (два года назад) все никак не мог выпустить нормальные видеокурсы по adwords. И вот в 2014 появился отличный канал YouTube на русском. Вот он AdWordsRussia/playlists. А в этом посте "устаревший" классический курс на английском.

Google Adwords Training - Lesson 01-1 Adwords Introduction

AdWords Опубликовано: 12 марта 2014 г.

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Topics include: Understanding Quality Score and the auction system in Adwords Setting realistic expectations for your AdWords campaigns Creating an AdWords account Researching keywords with the Adwords Keyword Planner tool Targeting locations and languages in Adwords Writing great ad headlines and copy in Adwords Setting campaign budgets and bidding in Adwords Writing great Adwords ad headlines and copy Using ad groups in Adwords Working with and optimizing your Quality Score in Adwords Installing Adwords conversion tracking code Creating and exporting Adwords reports Measuring ROI in Adwords Setting up Google Analytics for Adwords conversion tracking Testing Adwords ads with split tests Optimizing Adwords ads Adjusting bids in Adwords Creating a remarketing campaign in Adwords Creating an Adwords video ad campaign Using Adwords ad extensions

Google Adwords Training - Google AdWords Online Training Seminar

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